The Price of Milk: People’s Television Documentary Slotted to Screen at Tribeca

RPJ extends our warmest congratulations to People’s Television, whose latest documentary The Price of Milk will screen at the 2025 Tribeca Film Festival. Directed by Nicolas Bruckman and Yoni Brook, The Price of Milk chronicles the iconic ‘90s advertising campaign “Got Milk,” unearths the untold behind-the-scenes battles, and investigates the role of milk in America from dairy farms all the way to the White House.

Screenings are on Sunday, June 8th at 6:00PM at Village East by Angelika and Thursday June 12th at 6:15PM at AMC 19th Street. Congratulations to People’s Television on this tremendous accomplishment!

Visit The Price of Milk | 2025 Tribeca Festival | Tribeca for more information.